They’re funding this with shares of the company. Even though this investment will flop, they still have income as the number 1 data broker and ad company on the planet. Their investors will be unhappy to see the number go down, but it’s hard to bankrupt a company as large as Google.
They’re funding this with shares of the company. Even though this investment will flop, they still have income as the number 1 data broker and ad company on the planet. Their investors will be unhappy to see the number go down, but it’s hard to bankrupt a company as large as Google.
I’m sure Alphabet is up for the challenge.